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Present Moment in WIRED: When Face Recognition Doesn’t Know Your Face Is a Face

  • greta914
  • Nov 17, 2025
  • 1 min read

Face Equality International, 2024


Present Moment's work with Face Equality International was highlighted in WIRED's coverage of how face recognition technology doesn't work for many people with facial differences.


Present Moment's Yung-Hsuan Wu and Greta Byrum have provided technical assistance and guidance for the facial difference community as they grapple with decisions about how to respond to problems caused by tech systems.


“The case of Face Equality International—of people who have different faces—is a really important canary in the coal mine of what can go wrong when these systems don’t work,” says Greta Byrum, the founder of technology consultancy firm Present Moment Enterprises, which focuses on the social impact of technologic systems... The lack of other fallback options means that sometimes people get trapped in these labyrinths..."




 
 

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